About me

Hello, I'm Peter Ebro, the Marketing Project Manager and resident photographer at Argon 18.

In the heart of the cycling world, I blend strategic marketing with my passion for photography, capturing the essence of cycling through each image and campaign.

A Passion for Visual Storytelling

In my daily work at Argon 18, my role transcends traditional marketing boundaries. With a camera in hand and a storyteller’s heart, I specialize in bringing our brand's narrative to life.

My work is about more than capturing moments; it's about telling the story of Argon 18, our passion for cycling, and the community that rides with us.

Crafting Authentic Narratives

Through my lens, I aim to convey the innovation, precision, and exhilaration of cycling. Each photograph is a piece of a larger narrative, designed to connect, engage, and inspire our audience.

My approach combines strategic thinking with creative expression, ensuring that every campaign and piece of content resonates deeply with our audience.

Connecting Through Creativity

Photography is my tool for building bridges between Argon 18 and the vibrant community of cycling enthusiasts. By leading the productions of compelling visual content, I not only showcase our products but also the spirit of adventure and performance that cycling embodies.

As I navigate the exciting intersection of marketing and photography, I am constantly inspired by the stories of determination and joy that cycling brings.

Welcome to snaps by ebro. My visual blog of personal snapshots.